B2 Blog Pic Resized
Aug 28th, 2014
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The Art (and Science) of Health Innovation

Written by: Christine Abbott

While the world is abuzz with news of Amazon’s meeting with the FDA and what it may mean for healthcare innovation, there is another quieter, but meaningful, trend taking hold of hospital halls around the world. Consider it “Arts & Sciences: The Next Generation.” Though this phrase is often linked with universities to describe an […]

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ALSSM
Aug 20th, 2014
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Viral vs. Value: Raising Awareness in a Social World

Written by: Alison Frenz

We’ve all seen the posts: “Change your profile picture in support of [insert disease here] awareness month” or “Share this if you love someone with [insert disease here].” It’s a nice way for a community to rally around a cause, but nearly impossible to track from a results standpoint. With awareness months being a key […]

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health techSM
Aug 12th, 2014
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Tech Giants Stepping into the World of Health

Written by: Jordan Rivera

Google is continuing its exploration into the healthcare industry, with its latest venture focused on mapping out what “healthy” really looks like. From the division of Google known as “Google X,” the company’s research arm is conducting a study to identify biomarkers that will help researchers find ways to detect disease earlier. This announcement comes […]

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